Rahman and Ideal Entertainment partner for three films - Le Musk, 99 Songs and One Heart- The A.R. Rahman Concert

A.R. Rahman’s directorial debut! Music maestro teams up with Canadian film company for a virtual reality film

India News Bulletin Desk

Already a music director-producer-singer-songwriter, music maestro AR Rahman has collaborated with a Toronto-based company to direct a Virtual Reality short film with odour elements.

Left to Right (George Strouwmboulopoulos of the famous Stroumbo Show, Shaji Nada of Ideal Entertainment, AR Rahman, John Tory, The Mayor of Toronto & Ramanan Muthulingam of Ideal Entertainment)
Left to Right (George Strouwmboulopoulos of the famous Stroumbo Show, Shaji Nada of Ideal Entertainment, AR Rahman, John Tory, The Mayor of Toronto & Ramanan Muthulingam of Ideal Entertainment)

A.R. Rahman, winner of two Oscars, two Grammys, a BAFTA Award, and a Golden Globe among others will be wielding the megaphone for Le Musk, a virtual reality short. He and the Canadian company Ideal Entertainment will be partnering on three of his films - Le Musk, 99 Songs and One Heart- The A.R. Rahman Concert Film.

Talking about his association with Ideal Entertainment, Padma Bhushan recipient Rahman said, “I’m looking forward to continuing my collaboration with Ideal Entertainment because they truly understand the sensibilities of the audiences I’m trying to reach through my projects. On a personal level, I know the people at Ideal Entertainment have worked hard to come up in life, so they share the value, I put on hard work.”

John Tory, Toronto’s Mayor was also present at the event, and he not only raved about Rahman and his talent but also asked him to consider ‘establishing a third home in Toronto’. Tory said, “Mr. Rahman is a living music legend, whose talents have been celebrated worldwide, which inspire several lives. His endeavors span among local and international artistry music, dance and theater and his iconic work reinforces the need to celebrate the art and the entertainment scene in Toronto.”

“Our industry in Toronto continues to look for opportunities to collaborate with him. We want him to visit often and even consider establishing a third home here,” he further added.

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